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Digital Asset Production

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Summer 2023

Global Media Production

Global Media Production & Digital Asset Production — preparing digital media assets for worldwide release across major streaming platforms.

Client

Sony Music Entertainment

Role

Global Media Production • Digital Asset Production • Quality Assurance • Visual Design

Tools

Adobe Photoshop

Timeline

Summer 2023

(01)

Overview

During my internship with Sony Music Entertainment’s Global Media Production team, I supported the preparation of digital media assets for worldwide release across major streaming platforms. My work ranged from creating original artwork concepts to quality-checking and refining hundreds of digital assets, ensuring they met Sony’s production standards before global distribution.

(02)

Challenge

Official music assets are distributed across dozens of digital platforms, each with strict technical specifications for image quality, dimensions, color accuracy, metadata, and formatting. Even minor inconsistencies can affect how releases appear across streaming services worldwide.

Samples of the over 200+ legacy records album covers that I edited, quality checked and assured for global re-release.

(03)

My Role

I contributed to:

  • Creating original album artwork concepts

  • Preparing digital assets for worldwide release

  • Retouching artwork and removing visual artifacts

  • Correcting image dimensions and DPI for platform requirements

  • Performing quality assurance on more than 200 album covers

  • Collaborating with Global Media Production specialists throughout the release workflow

  • Learning professional production standards from senior video, graphics, and audio engineers

(04)

Cross Functional Collaboration

Throughout the internship I worked alongside Sony’s senior specialists in video, graphics, and audio production, learning how digital assets move through professional production pipelines prior to worldwide release. This experience strengthened my understanding of technical quality assurance, collaborative workflows, and the standards required for global media distribution.

Original album cover designed for global release (Samantha Zak, August 2023).

(05)

Quality Assurance

Quality Assurance was a core part of my role, ensuring digital assets met Sony Music’s production standards before worldwide release. I quality-checked more than 200 album covers, correcting dimensions, resolution, DPI, and visual artifacts to ensure consistency and compatibility across major streaming platforms.

(06)

On LinkedIn

I’ve had an amazing time at my internship at Sony Music Entertainment this past summer and I want to give a very big thank you to my supervisor Jeanine Encizo for being such a supportive, skilled and welcoming presence! I also want to thank all the engineers who helped me along my journey into understanding the different elements of audio, video and graphical quality checking at the industry standard. And finally I would also like to thank Clémentine Bellon our Sony Music Innovation Challenge coordinator who truly motivated me and the team throughout the process of preparation for our presentation proposal to the heads of Global Digital Business! Thank you again to everyone for your support and help throughout my time spent here, I will always cherish this opportunity as it was an incredible experience!

View the post on LinkedIn ↗

Skills demonstrated

  • Digital Asset Production

  • Quality Assurance

  • Image Retouching

  • Adobe Photoshop

  • Production Workflow

  • Cross-functional Collaboration

  • Creative Problem Solving

  • Visual Consistency

Samantha Zak · August 21, 2023